Partnership to develop Integrity entry-level business through the channel

HP has unveiled its newest local initiative, the HP Entry Level Integrity Preferred Value Added Distributor Program, which has been designed to promote distributor’s capabilities to the marketplace and generate more business opportunities for the preferred distributor.

After completing an open tender process, HP is delighted to announce that Avnet have been named HP’s Entry-Level Integrity Preferred Value Added Distributor in Australia.  As the preferred value added distributor Avnet and Avnet's resellers will be in a unique position to provide cost-effective, integrated IT systems based on HP Entry-Level Integrity Servers. The program ensures that the HP Entry-Level Integrity Preferred Value Added Distributor Program is promoted and supported by HP and Avnet has access to unique bundles and market development opportunities working directly with HP.

Avnet has also appointed Raj Peruri as the Business Development Manager to oversee the program to ensure that Avnet secure the best possible result.   Furthermore, Avnet has also invested in a dedicated Solutions Architect, Satian Vasudevan, who will work with Raj and ensure that all technical aspects are covered off.

“Avnet have proven themselves time and time again in their consistency, service and delivery of packaging HP solutions for their customers. This announcement cements our growing relationship further and will ensure that entry-level Australian customers know they are accessing solutions through a channel partner that HP recognises as best-in-class,” says Rob Becker, Business Development Manager for HP Integrity servers.

“We’re very pleased to have been successful through the tender process with HP. As a result of this partnership, we can now offer our customers greater choice and value for HP-based solutions to their business needs,” says Michael Costigan, Marketing Director Avnet.